Damovo

Website and digital strategy


Having strengthened Damovo Group’s brand, we took the online presence from a series of disparate localised assets to a new level.


Challenge

The Damovo Group, which specialises in mission-critical, highly secure communication environments, comprises 7 regional businesses and Damovo Global Services, with its operations spanning 100 countries worldwide. Following on from the work we had done to consolidate and strengthen the Damovo brand, including a brand audit and competitor research, we delivered messaging, strap lines and a value proposition, and design concepts for the overall look and feel. Damovo then asked Oculus to help redefine its corporate digital strategy. Its existing online presence comprised a series of disparate localised assets that didn’t reflect Damovo’s global status and they wanted us to help take their online presence to a new level.

Solution

We began with a thorough consultation and planning process, analysing the base technology architecture stack and coding language, and looking at basic fundamentals of voice, tonality and graphics. Following in-depth workshops, we defined the scope and architecture, proposing the website be built using the Kentico 8 content management system (CMS) as the ASP.NET infrastructure integrates with current platforms and technologies. We worked closely with Damovo to build user journey maps from both a business and a user perspective, mapping the creative to the agreed logic. We then built the website, which pulls in dynamic content, to deliver five regional websites in three languages from a single architecture.

  • Damovo website
  • Damovo website
  • Damovo brand guidelines

“The dynamic and graphic concept is really good and has been well received. The Oculus digital team was responsive throughout the project and there was constant dialogue.”

Aston Mead