data

16Sep

Data is Key: Part 2

When you’re planning a marketing campaign, it’s crucial to consider lead data usage: how the data is going to be used, presented and updated or how newly identified lead records are going to be managed! Let’s take a look at each of these...
07Mar

Data is key, part 1.

Finally, the brief’s been signed off and we’ve received the purchase order, now the fun starts! We have to produce a new marketing campaign to increase sales, the campaign must direct customers to the sparkly new website we’ve designed...