Most websites (and a lot of microsites) are created on Content Management Systems (CMS) these days. A CMS provides users with a simple interface, so they can update content without getting their hands dirty with HTML coding or worse.
We’ve recommended the Kentico CMS for many years – as this delivers a phenomenal amount of functionality for a low licence cost, and provides a highly intuitive user interface (WYSIWYG editor, drag-and-drop arrangement of pages in your site map, etc.) We’ve been building websites in Kentico for years; we love it and it’s often our first choice for projects.
If you’ve been involved in web development, or explored CMS options of recent years then you’ll certainly have encountered WordPress. This has risen in popularity, and functionality – evolving from a simple blogging tool to a full-blown CMS.
WordPress benefits from a great community of support – there are tons of low-cost themes (which style the look-and-feel of the site) and plug-ins (to deliver additional functionality). Taking these elements and crafting a well-designed site can be quite cost effective.
WordPress has its limits though. For any site where you’re looking to bring in clever functionality, you’ll need to rely on a 3rd party plug-in which may become unsupported in a few years’ time. Or you’ll need to create the functionality by editing the PHP code. A word of warning though – as WordPress is updated over time, custom functionality may need ongoing work to keep it up-to-date.
So, which one?
We recommend Kentico for sites of any complexity, or where complex functionality and integration with external systems such as Eloqua, Marketo (or other Marketing Automation systems) is required. But WordPress is the perfect fit when clients need a basic site quickly and on a tight budget.
It’s going to be interesting to see how Kentico and WordPress continue to mature over the next few years – they’re currently both best-in-class solutions (for very different requirements).
As a team of techies, we love to dabble with other CMS solutions out there (and continue to explore alternatives); but Kentico and WordPress are still the most appropriate for our clients’ needs.